Introduction to professional communication

Educational subject description sheet

Basic information

Study programme: Global Communication
Speciality: -
Organizational unit: Faculty of Modern Languages and Literatures
Study level: First-cycle programme
Study form: Full-time
Education profile: General academic

Didactic cycle: 2023/24
Subject code: 09GLCS.110KP.02931.23
Lecture languages: English
Course type: Obligatory
Block: Basic major subjects

Subject coordinator

Emilia Wąsikiewicz-Firlej

Lecturer

Emilia Wąsikiewicz-Firlej

Period

Semester 5

Activities and hours

Lecture: 30, Exam

Number of ECTS points

Goals

Code	Goal
C1	This course is an introduction to the theory and practice of professional communication. It specifically aims to: familiarise students with the theory and terminology of professional communication;
C2	familiarise students with the principles of professional communication practice to ensure students’ further professional development;
C3	develop the ability to search, analyse, select and evaluate information on various aspects of professional communication;
C4	present the role of ethics in professional communication.

Subject learning outcomes

Code	Outcomes in terms of	Learning outcomes	Examination methods
Knowledge – Student:
W1	has basic knowledge of the theory of professional communication and is familiarised with the field’s basic concepts and terminology	GLC_K1_W05, GLC_K1_W08	Written exam, Project
W2	understands and explains the principles of professional communication practice	GLC_K1_W04, GLC_K1_W08	Written exam, Project
Skills – Student:
U1	can apply acquired knowledge of the theory and practice of professional communication to solve work-related problems and manage individual and teamwork and professional activities	GLC_K1_U01, GLC_K1_U02, GLC_K1_U07, GLC_K1_U12, GLC_K1_U14	Written exam, Project
U2	is able to use appropriate terminology when referring to/discussing various aspects of professional communication	GLC_K1_U07, GLC_K1_U09	Written exam, Project
U3	is able to search, analyse, select and evaluate information on various aspects of professional communication by using various sources and methods of accessing them	GLC_K1_U04, GLC_K1_U10	Written exam, Project
Social competences – Student:
K1	is ready to update and develop their knowledge, skills and competences related to professional communication to ensure further professional development	GLC_K1_K01, GLC_K1_K02	Written exam, Project
K2	is ready to initiate communication activities and build interpersonal relations in linguistically and culturally diverse international professional settings	GLC_K1_K04, GLC_K1_K07	Written exam, Project
K3	is ready to perform duties at work in a professional and ethical way	GLC_K1_K06	Written exam, Project

Study content

No.	Course content	Subject learning outcomes	Activities
1.	Defining profesional communication	W1, W2, U1, U2, U3, K1	Lecture
2.	Genres of professional communication	W1, W2, U1, U2, U3, K1	Lecture
3.	Professional communication competences and skills	W1, W2, U1, U2, U3, K1	Lecture
4.	Workplace culture	W1, W2, U1, U2, U3, K1	Lecture
5.	Identities at work	W1, W2, U1, U2, U3, K1	Lecture
6.	Relationship building and politeness at work	W1, W2, U1, K1, K2, K3	Lecture
7.	Managing communication in organizations	W1, W2, U1, U2, U3, K1, K2, K3	Lecture
8.	Crisis communication	W1, W2, U1, U2, U3, K1, K2, K3	Lecture

Additional information

Activities	Teaching and learning methods and activities
Lecture	Lecture with a multimedia presentation of selected issues, Conversation lecture, Problem-based lecture, Discussion, Work with text, Case study, Game/simulation, Audio and/or video demonstrations, Activating method - "brainstorming", Activating method - SWOT analysis, Work in groups

Activities	Credit conditions
Lecture	- Attendance is not obligatory. - Preparation of one project (individual/group) on a selected topic and obtaining a positive grade - On the course completion, students take a written exam (close-ended and open-ended questions, short writing tasks – analysis and interpretation). - Students can retake the final written exam only once. Grading scale: 92-100% - very good (5,0) 84 -91,9% - good plus (4,5) 76-83,9% - good (4,0) 68-75,9% - satisfactory plus (3,5) 60-67,9% - satisfactory (3,0) 0-59,9% - unsatisfactory (2,0)

Activities

Credit conditions

Lecture

- Attendance is not obligatory.

- Preparation of one project (individual/group) on a selected topic and obtaining a positive grade
- On the course completion, students take a written exam (close-ended and open-ended questions, short writing tasks – analysis and interpretation).
- Students can retake the final written exam only once.

Grading scale:
92-100% - very good (5,0)
84 -91,9% - good plus (4,5)
76-83,9% - good (4,0)
68-75,9% - satisfactory plus (3,5)
60-67,9% - satisfactory (3,0)
0-59,9% - unsatisfactory (2,0)

Literature

Obligatory

Bhatia, V., Bremner, S. 2014. The Routledge handbook of language and professional communication. London/New York: Routledge.
Cornelissen, J.P. 2008. Corporate communication: A guide to theory and practice. London: Sage.
Hoffman, M.F. i Ford, D. J. 2009. Organizational rhetoric: Situations and strategies. London: Sage Publications.
Pan, Y., Wong Scollon, S., Scollon, R. 2002. Professional communication in international settings. Malden/Oxford: Blackwell Publishers.
Schnurr, S. 2012. Exploring professional communication: Language in action. London/New York: Routledge.

Optional

Tench, R., Yeomans, L. 2006. Exploring public relations. Harlow: Pearson Education.
Wąsikiewicz-Firlej, E. 2017. On (de)constructing corporate identity: An ecolinguistic approach. Poznań: Wydawnictwo Naukowe UAM.
Materials prepared by the tutor (authentic texts, audio/visual material)

Calculation of ECTS points

Activities	Activity hours*
Lecture	30
Reading the indicated literature	30
Preparation for the exam	20
Preparation of a project	10

Student workload	Hours 90
Number of ECTS points	ECTS 3

* academic hour = 45 minutes